Year
Event
1975
Mr. Gao Dekang established an apparel business in
Changshu, China
1994
Flagship brand "Bosideng" was launched
1995
"Bosideng" brand ranked No. 1 in sales in China
1997
"Snow Flying" brand was launched
2000
"Kangbo" brand was launched
2001
"Bingjie" brand was launched
2005
Domestic restructuring started
2006
Investment by HSBC Private Equity
2007
IPO on the Hong Kong Stock Exchange
2008
Non-down apparel products were launched
2008
"Bosideng" brand ranked No. 1 in sales for 14 consecutive
years
2009
Acquired Bosideng Menswear and appointed popstar
Leehom Wang as brand ambassador of "Bosideng Man"
2009
Established a joint venture company for operating the
"Rocawear" business in the Greater China Region
2010
"Bosideng Vogue" brand was launched